Rocking with Neste Oil's NExBTL renewable diesel at Down By The Laituri Festival
Tuesday, Jul 23, 2013
Neste Oil's NExBTL renewable diesel, produced from 100% renewable inputs, will be used to generate the electrical power used at the Down By The Laituri Festival in Turku, Finland between July 24 and 28 2013. Down By The Laituri will be the first event in the country to use electricity generated solely by renewable fuel.
The Green Event Energy concept - based on Neste Oil's NExBTL renewable diesel and developed by marketing agency Happening Oy and ToikkaTech - opens up a completely new renewable experience for both event organizers and visitors.
"Event organizers have been waiting for the opportunity to be able to use renewable electricity at their events also when electricity from the network is not available. NExBTL renewable diesel offers a great way to do just that," says Happening Oy's Pasi Tamminen.
Events based on the Green Event Energy concept source their electricity from generators running on Neste Oil's NExBTL renewable diesel. Using NExBTL diesel results in 40-90% lower greenhouse gas emissions over the fuel's life cycle compared to fossil diesel. It has also been shown that NExBTL renewable diesel reduces other exhaust emissions significantly as well and contributes to improved air quality.
"Using NExBTL renewable diesel to generate the electricity used at events is another excellent example of the benefits that this fuel offers," says Vice President Kaisa Hietala, Renewable Fuels, Neste Oil. "We are very happy to see our product being used in this way to offer experiences with a smaller environmental impact."
The Green Event Energy concept was also used at the Tall Ships Races event held in Helsinki between July 17 and 20 this year. Feedback from its use there was very positive.
"NExBTL renewable diesel did the job perfectly, and overall fuel consumption was lower than initially estimated as well," says ToikkaTech's CEO, Eero Toikka. "Thanks to the cleanliness of NExBTL, exhaust gas from the generators was also free of that 'diesel smell' you normally get."
Drivers across Finland can experience the benefits offered by NExBTL renewable diesel first hand in the form of Neste Pro Diesel, which contains a minimum of 15% renewable content. Neste Oil is also the only supplier worldwide able to offer airlines renewable aviation fuel on a commercial scale.
Source: Neste Oil Corporation